5 Killer Tips For Facebook Ads

1. Spy on Other People's Ads

Many people's biggest problem is finding something good to promote on Facebook. The idiots at Facebook have created an adboard which lets you view everyone else's ads. It has absolutely no clue why someone would do something so stupid, but they did. Just refresh your normal Facebook profile page until you see a Facebook ad come up, and click the "More Ads" button. There you go, a page full of ideas that are probably making other people money.

Keep in mind, however, that you will only be shown ads targeted to your demographic, so you may want to create a few fake Facebook accounts for different demographics to see what's being promoted to females/males/old people/young people/single people/married people, etc.

2. Make Multiple Ads

Many times, you will make a Facebook ad that is getting decent traffic, but you're not coming close to filling your daily budget because you're not getting enough impressions. There are two good options for getting over this hurdle. First, you could do the obvious thing and raise your bid, which will in turn make Facebook give you more impressions per day and end up filling your daily budget. Second, and probably smarter, is keep your bid the same, and make a few more nearly identical ads. Assuming your CTR is nearly the same on all the ads, you should be able to fill up your budget with 5 almost identical ads if your original ad was using 1/5th of your budget to begin with.

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